Ed & Joe's has been in the restaurant business going on 57 years. Years back we started our rewards program to better understand who our customers were, and then like a storm came marketing options like coupons, emails, texting, Facebook, and review site after review site. It was mind boggling. The only saving grace we had in an industry that was so quickly changing was that we had partnered with ProPhase Marketing already for our RepeatRewards loyalty program and they offered a full service social media solution too. Our Facebook page, our presence on review pages, and all other social media aspects were handled by our dedicated specialist. We were up and running way ahead of the game. I don't think we could have done it alone or managed it correctly without their assistance. In this past year alone, they have added over 350 followers and likes to our Facebook page through their targeted posting and engagement with our current followers!
In this era, the most important thing is to know your guests and how to communicate with them, and without social media it's not possible anymore. Regardless of your business type, size, sales or whatever your needs may be, ProPhase Marketing and RepeatRewards would be nothing less than beneficial and I would highly recommend using their services.